Daimler buys the majority in the French car-ride app Chauffeur Prive – Tech News

Chauffeur Prive was founded in 2011. — Reuters

PARIS: PARIS: PARIS: PARIS: The German carmaker Daimler start-ups.

The deal was announced in a joint statement by both companies. The price of the acquisition, which will be carried out by the German company's Daimler Mobility Services division, was not disclosed.

Chauffeur Prive was founded in 2011. The company says it has more than 1.5 million customers and access to 18,000 drivers, and the service is relatively popular in Paris.

Traditional automakers from around the world are examining how best to work on new, disruptive technologies – from electric vehicles to autonomous driving – that require hefty investment and have turned companies such as Google and Tesla into rivals.

Daimler has already made forays into the growing industry of car-ride hailing mobile applications.

In June, the Dubai-based ride hailing firm Careem said it would step up its expansion into new markets after raising US $ 150 mil (RM611.78mil) from investors, which included Daimler and Saudi Arabia's Kingdom Holding.

Earlier this month, Daimler's French rival Renault bought in a glossy magazine ine publishing group, which it is said to be part of its strategy to see how to keep travellers entertained in the era of driverless cars. – Reuters

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